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Voluntary Benefits That Pair With ICHRA for Retention

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Voluntary Benefits That Pair With ICHRA for Employee Retention

Meta description: Voluntary benefits that pair with ICHRA help employers reduce turnover and boost employee satisfaction. Learn which plans complement an HRA for retention.


What is an ICHRA and how does it work?

An Individual Coverage Health Reimbursement Arrangement (ICHRA) is an employer-funded health benefit that lets businesses reimburse employees tax-free for individual health insurance premiums and qualified medical expenses. Unlike a traditional group plan, the employer sets a monthly allowance and each employee chooses the individual health plan that best fits their needs. The employer only pays for what employees actually use, and the reimbursement is tax-deductible for the employer and tax-free for the employee under IRS guidelines.

ICHRAs work for employers of any size and give teams the freedom to pick coverage from the open market rather than being locked into a one-size-fits-all group plan. For small and mid-size businesses, this means predictable costs, broader plan selection for employees, and none of the administrative burden that comes with managing a group health policy. The ICHRA has become one of the most flexible tools available to employers who want to offer meaningful health benefits without the overhead.

But health insurance alone doesn’t solve the full retention puzzle. Employees who feel genuinely protected are far less likely to leave for a competitor. That is where voluntary benefits come in.


What voluntary benefits pair with an ICHRA to improve employee retention?

The most effective voluntary benefits to pair with an ICHRA are life insurance, disability income (DI), dental, vision, critical illness, and accident coverage. These plans give employees a more complete benefits package without raising the employer’s base health spend.


Why does employee retention hinge on more than health insurance?

According to the Society for Human Resource Management (SHRM), benefits satisfaction is one of the top three factors employees weigh when deciding whether to stay with an employer. Health insurance matters, but it is table stakes. The employers winning the retention war are the ones layering supplemental benefits on top of the base plan.

An ICHRA solves the health coverage piece elegantly. The employer sets the allowance, the employee chooses the individual plan that fits, and the reimbursement is tax-advantaged under IRS guidelines for both parties. But what happens when an employee faces a serious illness, a disability that keeps them out of work, or the loss of a family breadwinner? Without supplemental coverage, they are on their own.


Which voluntary benefits pair most naturally with an ICHRA?

Life Insurance

Term life insurance is one of the simplest, most affordable voluntary benefits an employer can offer. It gives employees peace of mind that their families are protected, and it costs the employer nothing to make available.

Disability Income (DI) Insurance

For the self-employed and small-business employees alike, disability income insurance is the most commonly overlooked gap. If you cannot work, your income stops. DI replaces a portion of income during a disabling event, and it is one of the benefits employees consistently undervalue until they need it.

Dental and Vision Coverage

Dental and vision plans are among the most popular voluntary benefits in any employee survey. They are affordable, employees use them, and they signal that the employer cares about whole-person wellness.

Critical Illness Insurance

Critical illness coverage pays a lump-sum benefit when an employee is diagnosed with a serious condition such as cancer, a heart attack, or a stroke. It is a natural companion to an ICHRA because the individual health plan the employee selects will have out-of-pocket costs, and critical illness coverage helps absorb them.

Accident Insurance

Accident coverage pays benefits for emergency room visits, ambulance transport, fractures, and other injury-related events. It fills a practical gap.


How do voluntary benefits directly reduce turnover?

The retention mechanism is straightforward: when employees perceive that their employer has invested in their overall financial security, they develop stronger organizational loyalty. The 2024 Employee Benefits Survey by SHRM found that employees who rated their benefits package as good or excellent were 56% less likely to be actively job searching.

For employers, the math is compelling. Replacing a single employee costs roughly 50 to 200 percent of their annual salary when you factor in recruiting, onboarding, lost productivity, and institutional knowledge.


What is the best way to implement voluntary benefits alongside an ICHRA?

Step 1: Assess the workforce

Different employee demographics value different benefits. Understanding the composition of your team helps you choose the right voluntary products to offer.

Step 2: Partner with a licensed agency

Working with an independent agency that specializes in employee benefits means you get access to a range of carriers and products.

Step 3: Communicate the full package

Clear, plain-language communication is essential. Many employers find that a short, focused enrollment period with one-on-one guidance leads to higher participation.

Step 4: Review annually

An annual review of your voluntary benefits lineup keeps the package relevant and competitive.


Can small businesses afford to offer voluntary benefits?

Yes. Most voluntary benefits are employee-paid through payroll deduction, so the employer’s cost is primarily administrative. There is no employer premium contribution required for most voluntary products.


The bottom line

An ICHRA is a smart, flexible foundation for employee health coverage. But health coverage alone does not build the kind of loyalty that keeps your best people from leaving. Voluntary benefits fill the gaps that matter most to employees and their families.

The employers who get this right are not just reducing turnover. They are building a reputation as a workplace that genuinely invests in its people.


Ready to build a benefits package that keeps your best employees? Talk to a licensed agent at Trek Insurance Solutions.

Call us: 888-960-0442 Visit: trekis.net/services/employee-benefits Trek Insurance Solutions is licensed in multiple states. Contact us to confirm availability in your area.


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